Achieving Sales Objectives

The first step is to determine your customers’ needs.  Either conduct Market Research by retaining a company to provide a report on customer needs or conduct your own Customer Requirements Survey. The next step is to change the way you do business to fit the customers’ needs you identified.  It could be your products, services, or customer … [Read more...]

How to Accomplish Outstanding Customer Service

How do you accomplish outstanding customer service? People often forget that their attitude is projected quite clearly on the telephone, so it is important to have a positive attitude, even when you are embroiled in a very difficult problem. The image of your company is established by the switchboard operator, your secretary, or someone in … [Read more...]